Media Relations
ECA specializes and excels in media relations with extensive bilingual capabilities in securing both news and public service placements in the print and broadcast outlets. The firm provides outstanding writing services -- both hard news and feature material.
Reputation Management
Firm principals provide reputation management to both individuals and corporations who have undergone or anticipate a change in reputation. This can include counseling, focus group research, media interviews as well as charitable actions.
Corporate Communications
ECA also specializes in investor relations, labor relations and government relations for the corporate client. This includes development and analysis of communication to stockholders, the professional investment community and government leaders, as well as employee relations including policies and procedures assessment and image awareness.
Community Affairs Counseling
ECA advises when to stay out of the public eye and when to demand attention, what makes a good community activity and what does not. The firm offers community affairs counseling with special emphasis on public opinion analysis and image enhancement, whether for the private or non-profit sector.
Marketing & Special Events
ECA is experienced in planning and promoting special events, whether for new product introduction, geographic expansion, increased services or in conjunction with major sales blitzes and product promotion. Services include: complete planning and communications development, publicity, special events, promotions and point-of-purchase identification.
Crisis, Combat & Reputation
The firm also provides complete crisis communications to the media and the public and can assist in developing a crisis management plan. In addition, the firm can media train executives and spokespersons. ECA is available 24/7.
Research Planning Analysis
Demographic analysis, public opinion research, competitive climate appraisal, pre-marketing assessment and impact evaluation are offered by ECA for such activities as product promotion, major expansion programs, new services, image enhancement and public positioning.
